Five Instagram Accounts Every Aspiring Entrepreneur Should Follow

It’s not the phone that’s the problem; it’s what you use it for. Lots of people are increasingly responding to criticism that smartphones make you dumber, with this argument. If used right, they say, then your smartphone can become a gateway to knowledge – whether by helping you learn a language, reading more books or facilitating community-based interaction. The same rule applies to social media; you could mindlessly scroll through your feed or use the app to grow your mind and learn new things. From how to look after your potted plants to making more sustainable fashion choices to how to run a company. To that end, we’ve shortlisted five inspiring Instagram accounts that entrepreneurs-in-the-making or start-up founders should be following. They are: 

Everette Taylor

Taylor has a pretty impressive resume; the CEO of ET Enterprises, he controls multiple million-dollar companies including Millisense, Popsocial and Growth Hackers. A high school dropout, the marketing genius founded his first company (an event management technology company, EZ events) when he was 19. Two years later, he sold it successfully and went on to build many profitable brands and even feature on Forbes 30 under 30. 

What’s on his IG? Taylor uses the platform to share snippets of his talks or interview articles. 


Gary Vaynerchuck

The CEO of VaynerMedia and VaynerSports, Gary Vaynerchuk is as solid an investor as they come. He invested in companies like Venmo, Twitter and Facebook early on and, today, has massive street cred. 

What’s on his IG? Vaynerchuck is a straight-shooter and, so, his feed is full of no-bullshit advice and cautionary tales, like this one-minute clip on what he believes is the worst financial strategy of all time. 

Natalie Franke

Natalie Franke was a wedding photographer, is an entrepreneurship coach, a brain tumor survivor, and founder of the Rising Tide Society that’s vision is perfectly encapsulated in her hashtag #communityovercompetition. Franke’s Rising Tide Society organises monthly meetups for entrepreneurs, so everyone can learn together and grow together. 

What’s on her IG? The sun-lit feed’s most wonderful feature, although the pictures of Franke and her family are a close second, are thought-provoking yet easily-digestible nuggets of information for a new generation of kind entrepreneurs. And customers – like this post on what small business owners wish they could tell you. 

Amber Lilyestrom

Lilyestrom’s bio reads “I help visionary women monetize their dreams ✨CEO / Wife+Mama / Brand + Biz Coach”.  She’s an author, branding strategist, podcaster and a business coach who uses Instagram to inspire and remind her followers that you can do it all. 

The creator of the Ignite Your Soul Summit, she believes that the key to success is to build a brand you love, constantly evolve and, most importantly, recognise your potential. 

What’s on her IG? The most striking feature is the collection of monochromatic text posts with simple, yet important, truths. Like this indisputable fact:  “When you know who you are and what you’re here for – everything becomes really simple.” 

Startup Creative

A growing repository of information, curated by Kaylene Langford, Startup Creative  entrepreneurs from all over the world. One of the best things about this account is that it gives followers a closer look at how the best in the business made it really big. 

What’s on their IG? Make sure you check out the highlights for recommendations and “free advice” on how to steer your company to success. 

If you’re interested in entrepreneurship, you can also check out other content like this (as well as details about our upcoming capsule course on


Entrepreneurs Who Solved Common Problems In Uncommon Ways

Identifying a relatively widespread problem, turning it into a solution and helping millions around the world—is that your dream? Welcome to the journey of an entrepreneur! But, what is entrepreneurship? We believe that it is learning the same things as everyone else but coming up with solutions that no one else can think of. The possibilities for creating solutions and delivering services to people are endless. All you need to to do is identify problems that the common man faces, just like these five entrepreneurs did:

Also read: Why do early entrepreneurs have a better chance at success in India? 

Richa Kar, co-founder of Zivame

The idea of Zivame came to be when Richa was conducting research on the lingerie market in India. It was then that she realized that lingerie shopping in stores was a hassle for women in the country. She thought about the concept of online lingerie retailing after she met with a friend Kapil, whom she co-founded Zivame with.

Before Zivame, Richa has worked in the IT sector, Spencers and SAP retail consulting. The experience that she gained over the years helped fuel Zivame’s incredible growth.

Ritesh Agarwal, founder of OYO Rooms

Ritesh Agarwal is a man who backs his decision. A college dropout and one-time aspiring engineer, Ritesh heads one of the most valuable startups in the country today. He launched 
OYO Rooms with the key proposition of offering affordable and standardized accommodation in 2013, and has since grown to over 8,500 hotels in 230 cities including India, Malaysia, UAE, Nepal, China, and Indonesia.

Afraid that his family would end his entrepreneurial dreams, Ritesh initially started off by selling sim cards to survive! This 19-year old spent his time staying at budget hotels, attended customer calls every day and tasked himself with learning about budget hotel customers and their expectations.

Bhavish Aggarwal, co-founder of Ola Cabs

Bhavish completed his bachelor’s degree in Computer Science and Engineering from IIT, Bombay, after which he started working for Microsoft. After he quit, he started an online company sold short duration tours and holidays. While he was at it, he happened to rent a car from Bangalore to Bandipur and had a terrible experience. After a lot of research, he realised that a lot of people were looking for a quality cab service so he decided to start one himself; in January 2011 Bhavish founded OLA Cabs – an online transportation network company, with Ankit Bhati—that was valued at $3 billion as of April 2017.

Brian Chesky & Joe Gebbia, co-founders of Airbnb

The Airbnb founders’ story is one of the most inspiring entrepreneurial journeys of recent times. Against all the odds and to keep their company afloat, the founders had to resort to selling breakfast cereals. The Airbnb founders who had just shifted to New York were having a tough time paying their rent and were looking for a means to earn some extra money. They observed that all the hotels in the city were booked, since the Local Design Conference was underway. They saw this as an opportunity, bought a few airbeds and quickly put up a site called “Air Bed and Breakfast”. The Airbnb founders have since accomplished their dreams and managed to set up a $25 billion company, without investors and thousands of dollars of credit card debt.

Malini Agarwal, founder of

“Close your eyes and think of the one thing you would do for the rest of your life if nobody paid you to do it. Now that’s what you should be doing for a living. Once you find your voice and a unique gap in the market, you are likely to be successful at it.”

Malini is an entrepreneur, digital influencer, and bestselling author. She moved to Bombay with 40,000 and a dream. She started her career as a freelance emcee, copywriter, radio DJ at 92.5 FM Radio One and as a gossip columnist for Mid-Day before moving on to Head of Digital Content for Channel V. On a friend’s advice, Malini started blogging in 2008 and today, she’s India’s first and most well-known celebrity blogger. Her blog covers gossip and current events in Bollywood, Indian television, fashion, beauty, and lifestyle. Malini is the author of the book To The Moon: How I Blogged My Way To Bollywood. This woman entrepreneur strongly believes that diligence and ambition lead to success.

Entrepreneurship opportunities are present everywhere but establishing a successful business is not just converting an idea into a product; it’s about so much more.

Think you’ve got something unique to top this list? Want to run a business of your own? If yes, then now is the time to begin your entrepreneurial journey. Connect with us to learn everything about entrepreneurship – from basics to brilliance. 15 or 50, our course is for any visionary who believes that their idea could be the ‘next big thing’. Get in touch today!

What Can Project Mynt’s Entrepreneurship Capsule Teach You ?

At Project Mynt, one of the things we’re focused on is empowering a new generation of job creators, or aspiring entrepreneurs. And the need for job creation is being felt all over the world. Currently, there’s a huge gap between the supply and demand of jobs in most countries, including India. While the government is doing its best, the race between creating jobs and the population seems one-sided at the moment. Hence, we at Project MyNT,  have curated a entrepreneurship capsule course, that will help you pitch your big idea. But we must go over some essential stats first. Read on…

As per the leaked report of the National Sample Survey Office (NSSO) periodic labour force survey (PLFS) of 2017-18 showed that unemployment rate has risen to a 45-year high of 6.1 per cent. The 2018 International Labour Organization (ILO) report, World Employment and Social Outlook Trends, shows that the number of the unemployed is set to rise from 18.3 million in 2017 to 18.9 million by 2019.

Other findings, India Today reports, include the fact that the workforce has shrunk by 47 million during the period and that labour force participation rate (LFPR) has come down from 55.9% to 49.5% which, essentially means that more than half the working-age people (15-60 years) are out of the job market because there are no jobs. So we decided to step up to show the youth of our country that they can also create jobs, instead of just finding one, by conceptualising a holistic entrepreneurship capsule course. 

 We also believe that starting a company is a taxing journey for its founder(s) – if not financially, at least mentally. It only seems fair then that, while we establish the need for entrepreneurship, we also give these future start-up founders a sense of what they’re signing up for before they take the plunge. Our capsule does just that. 

What in the curriculum? 

Structured over six weeks, the curriculum of this capsule course is disseminated to a group of people that are passionate about solving problems. We want them to know that solving problems can help create a purpose in their life, or that it has been the purpose of their life all along, and satisfy their expectations of what it means to have a job or of the real world. 

This group is taken through the current scenario of their surroundings and asked to choose a problem that they wish they could solve. Then they are encouraged to think of a productized way of solving it. Project Mynt challenges their mindset to be creative rather than flow with what everyone in the startup community has been hearing nowadays. 

Next on the syllabus is understanding the key concepts like market and competition, followed by drafting a business model and studying the financial viability of their solution. 

Lastly, Project Mynt facilitates a real-world experience by inviting actual successful entrepreneurs and investors to listen to their startup pitch. 

By the end of it, we guarantee that you’ll know whether full-time entrepreneurship is your cup of tea as well as how to turn your idea into a living, breathing and thriving start-up company that can generate both employment and change. 

If this excites you, check out all the details about this course on Project Mynt here


What would billionaire hedge fund owner Ray Dalio do?

Ray Dalio is one of finance’s most influential figures—there’s simply no other way to put it. The legendary Bridgewater Associates, founded by Ray Dalio in 1975, is the world’s largest hedge fund with over $150 billion in assets under management. His net worth is estimated at around $18 billion dollars, making him one of the wealthiest men in the world. He’s also well-regarded for his philanthropic causes; according to Forbes, Ray Dalio has given $768.9 million to support microfinance, inner-city education and nature conservation through the Dalio Foundation.

The beginning

Ray Dalio was born in Queens, New York in 1949; an only child of jazz musician, Marino Dallolio and homemaker, Ann Dallolio, he was an average student at school but, by age 12, his entrepreneurial bent of mind was already beginning to take shape. From the tips he made as a golfer’s caddie, Dalio bought his first ever stock for less than $5 a share. And he was hooked to the market. 

Dalio’s biggest mistake

After completing his MBA from Harvard University, he started Bridgewater Associates from his two-bedroom apartment in New York City. Not seven years later, he almost ran his company into the ground. In 1982, Dalio was certain that the global economy was going to crash and so he traded his stocks accordingly. Instead, the market soared. In his book, Principles: Life and Work, he says, “I was dead wrong … The stock market began a big bull run, and over the next eighteen years the U.S. economy enjoyed the greatest noninflationary growth period in its history.” According to CNBC, Dalio had to lay off all of his employees and take a loan of $4,000 from his father to make ends meet. This was when he was 33. 

Dalio’s greatest learning

When Ray Dalio sat down for an AMA on Reddit in May this year, he shared this experience and told Redditors what he learned from it. “You can be worlds smarter and raise your chances of making better decisions if you could simply be humble and worried enough about being wrong to have the smartest people who are willing to disagree with you and challenge you so that you could examine their reasoning.” 

Dalio believes that the surest way to success is to critically examine one’s own ideas, without getting too attached to them, by defending them to people who are opposed to them. 

Principles: Life and Work 

Today, Dalio’s Bridgewater Associates runs on this principle; the billionaire calls it ‘idea-meritocracy’ or “a decision-making system where the best ideas win”.  Ray Dalio explains, “No human being has anywhere near the capacity to make the great decisions as great collective decision-making.”

Not just this, Dalio has codified an entire set of tenets or investment principles that skyrocketed his company’s growth, starting from the year 2006. He believes that identifying best practices and the creating processes out of those is an incredibly effective way to minimise risk and improve channels of communication. 

The lesson

The tendency to think that you know what’s best is not unique to Dalio; most of us feel this way, especially when we’re younger. However, experience (and failure) teaches you humility. It’s only when you fail can you re-examine your decision-making process and tweak it—at this stage, it is crucial to listen to what others have to say and learn from their mistakes. Or, in other words, to hedge your bets. 

Have an idea and want it to take shape? Join our entrepreneurship capsule course today. 


All The Wonderful Ways In Which Entrepreneurship Can Change Your Life

The fact that entrepreneurship is life-changing is hardly disputable; the greatest minds of our time have testified to it. Best articulated by Skype co-founder, Niklas Zennstrom, entrepreneurship is an all-consuming, ever-gratifying, frustratingly wonderful way of living. He said, “If you want to be an entrepreneur, it’s not a job, it’s a lifestyle. It defines you. Forget about vacations, about going home at 6 PM. Last thing at night you’ll send emails, first thing in the morning you’ll read emails, and you’ll wake up in the middle of the night. But it’s hugely rewarding, as you’re fulfilling something for yourself.”

And that’s key isn’t it? The fact that you’ve chosen to be an entrepreneur means that you’ve decided to commit yourself to a single cause, your own cause, and work towards it for (hopefully) the rest of your life. So how does this change you? What are the so-called ‘symptoms’ of being your own boss? We list the ways in which being an entrepreneur can alter you forever: 

    1. You’re excited to go to work every single day because you love what you do
    2. You start evaluating things critically. If you’re making the decisions, you need to ensure you’re making the right ones. And this tendency tends to spill over in your everyday life as well; everything (from your preferred cup of coffee to the layout of your office) needs to be planned for maximum satisfaction. 
    3. Your problem-solving nature means that everything has the potential to be your next thing, or a great business opportunity. 
    4. You’ve learnt how to deal with failure so that it doesn’t  get in the way of your dream. 
    5. The most impressive quality in other people, according to you, is passion. 
    6. You can never switch your brain off; it’s always working, always thinking of how to scale and improve your company. 
    7. You understand the importance of up-skilling, and so you never stop learning new things. 
    8. You become a risk-taker; after all, the greater the risk, the greater the reward. 
    9. You enjoy meeting new people and forging new connections. 
    10.  You realise the importance of hard work and so you put in the hours required for success. 
    11. The comfort zone is just an illusion–one that you’ve broken already. You’re always willing to try new things and go where no one has before.
    12. You become a teacher and a student, all at the same time–happy to pass on your experience, while always eager to learn from the experiences of others. 
    13. You’re always on time
    14. You’re great in a crisis; having successfully dealt with so many at work, you’re a pro at handling messy situations 
    15. You become a more confident person. Your faith in your own abilities, as well as your idea, is reaffirmed and touches every other aspect of your life as well.

If you want to get some experiential learning on entrepreneurship and want to make a career and be an entrepreneur, contact Project Mynt. Our entrepreneurship capsule course begins soon. Registrations open. 

Success is a journey, not a destination. Don’t chase it, experience it.

Often in our lives, we get ourselves into the rat race of achieving things which have a very high perceived value in our mind. Even after we reach these goals, we don’t have much to celebrate, rather we create more such goals to chase in the future. These goals can be something as basic as convincing your parents to buy you a new phone, or to score big in your boards examination. Here is what you really need to understand in order to get a real shot at shaping your future – It’s the journey of achieving something that you enjoy, than actually reaching there. The fact that you enjoy the journey so much, it’s almost inevitable for you to achieve that goal. We’ve all said the phrase, ‘Nothing comes easy’, well, it’s true. So give this a thought, you actually create a goal in your mind, so that you can take this journey, you enjoy it to the full, you see success and it all ends at the finish line while you achieve it. Almost instantly, your brain wants another race, another experience which you’ll love, another mistake you’ll commit and another glimpse of success.

Also read: These entrepreneurs did a little extra in their lives. Time to take some lessons!

How does it feel if you get up one day, and the entire day you don’t knock off something that you wanted to? Well, say you wanted to start preparing for an upcoming exam, or maybe you wanted to hit the gym or anything that you really really wanted that day. It feels like you’ve had the worst day possible, more so, you’ve lost a bit of your self-confidence, and a bit of your conviction has lessened. Factually, it’s the journey and the time you’ve lost today that makes you frustrated.

Here is a little something you can do every single day, or probably more days of the week than not, to get you to be in control of the things that matter –

  • Value your time. Know what’s important and just go at it, the feeling you get while you do the right thing is the biggest drug of all times
  • Be confident and happy. It’s how you feel that matters, rest everything is manageable. Happiness is the chase of life, nothing else, nothing more. Another thought, control drives happiness, even if something goes wrong and you know that you have control over it, that you can fix it. Keeps you confident and keeps you going.
  • Take one day at a time. Your brain is designed to make you feel lazy, it resists change. Overcome it. Don’t create a string of events that keeps you away from the journey.
  • Do something for each of the journeys you pursue. It can be a list of things, like a checklist. Health, happiness, wealth, learning and so on. Make sure you evolve on your checklist a little everyday. I can’t stress enough how important this is, you want to look back every now and then and cherish life.
  • Act. Don’t assume. Don’t assume an alternative as a journey, make sure you do what you know. If you haven’t till now, this second is the best moment. I would love it if you shut this read right now, and go at it.
  • Love yourself. Life loves you, really loves you. But if you create a wall of hatred between you and life, it can’t get you the goodies it has to offer.

At Project Mynt, we stand with you for the times when you confuse your journeys that you may/may not want. We curate journeys’/experiences worth a few weeks to get you a glimpse of things you might love as constant in your life. Experience them if you’ve given them a thought.

Send me an email at if you want to discuss anything. You may get a delayed response as I’m taking my own journeys at most times, but you’re definitely one of them and will definitely get a response.

All the best!